Aura Beauty

/ ABOUT THE CONCEPT

One brand.
Its own digital world.

Visual direction

A digital experience concept for Aura Beauty. The visual direction brings together distinctive typography, carefully chosen imagery and an intuitive user journey for beauty & wellness.

The intended experience

Clear navigation, a considered hierarchy and responsive layouts. This preview explores the design and is not a working store, booking system or application. Functional requirements are scoped separately for your actual project.